Source:
https://www.inventiva.co.in/trends/surbhi/these-engineers-are-tapping-into-the-science-of-learning-with-their-edtech-startup-edwisely/
https://www.inventiva.co.in/trends/surbhi/these-engineers-are-tapping-into-the-science-of-learning-with-their-edtech-startup-edwisely/
According to
PwC, there are 12 million graduates that come out of India every year, of which
1.2 million of them are engineers. India itself needs to employ 16 million
engineers in 10 years and more than 100 million workers.
Now, more than ever, there is a pressing need for engineers in India to
be constantly skilled and readied for employability, a truth that was not lost
on Edwisely’s founders. This was why engineers Kashyap Kompella,
Yashwanth Tudimilla, Hanuma Tej, and Harsha Kanakanala, came together
to set up their Hyderabad-based edtech startup in 2018.
“The edtech ecosystem in higher education in India is mostly lopsided
towards test prep and cracking competitive examinations, with a majority of
companies and startups merely solving that problem,’’ says Kashyap Kompella,
Co-founder of Edwisely.
Seeing how most of these companies focus on transition points like
post-Class X, post-Class XII, and post-degree, Edwisely wanted to do something
differently. The startup envisions an education system where students
experience the joy of learning.
“While healthy competition is necessary in the spirit of learning, it is
far more important for students to understand the true purpose of learning. We
are solving the problem of inefficiencies in learning experienced by
engineering students,’’ Kashyap adds.
Edwisely positions itself as a learning science venture more than an
edtech startup, which typically provide digital content for learners. The
Edwisely founders say on going a step further to investigate the reasons behind
why people fail to learn in the context of engineering education, they found
that students have a lot of learning preferences based on their cognitive
ability, learning style, interests, personality, and background.
“Our solution delivers a seamless learning experience to students
pursuing engineering that addresses these preferences and personalises the
experience for each student,” Kashyap explains.
The founding story
Kashyap and Harsha met at a German language class in Hyderabad in 2011
and moved to Europe for their master’s. There, they saw world-class engineering
systems and felt that vocational-based training should be a solution to improve
the state of technical education in India.
When they had to submit their thesis, Harsha and Kashyap—much like most
Indian students but unlike their European counterparts—found creating a
scientific and non-plagiarised dissertation a challenge.
This experience led the duo to think about the problem of engineering
education in India. They met Hanuma Tej, a room-mate of Kashyap’s, and they
shared a lot of passion for future tech and engineering innovations. The trio
came back to India and set up Edwisely in 2018.
There was a lot of learning with multiple experiments and attempts to
arrive at the right solution for the problem. This is when Kashyap met
Yashwanth at an AI/ML conference at IIIT-Hyderabad.
Yashwanth Tudimilla was an IIT-Madras Computer Science alumnus and
looking to venture into startups. He was taking a break from his data science
career in the airline industry but immediately connected with the problem that
Edwisely is trying to solve.
The four engineers understood that learning as such is a complex
phenomenon and it needs a scientific approach. “Unlike most edtech companies
that merely try to make good content and make digital interface for learning,
ensuring efficient and personalised learning is an inherently challenging
problem to solve,’’ Kashyap notes.
What Edwisely does
Edwisely sells its learning application to institutions as an Android and
iOS app, charging an annual subscription from the institutions for licensing
the learning software.
The current product is a mobile app that encompasses the attributes of
learning science and guides the student based on their strengths and
weaknesses. It is primarily sold to institutions. Once the suggested content of
the college is automated on the app, the app takes over when the teacher signs
off in class, and teaches students to approach the problem based on
understanding the subject rather than memory. For example, solving a
differential equation will be different every time, as the app does not play
the same problem again. Rather, it changes the equations and the student has to
apply the mind to solve things rather than use memory.
The startup uses Engineering Knowledge Graph framework to generate personalised
learning paths for students and propose remedial paths in case any gaps are
identified using its adaptive assessments.
A Knowledge Graph is created by experts of machine learning algorithms.
It provides a common interface for data and enables the creation of smart
multilateral relations throughout databases. Simply put, it is an intelligent
layer on top of you’re the data.
Edwisely’s adaptive smart assessments use the AI for item selection based
on the student’s prior knowledge of related concepts and answering
pattern.
The founders have invested Rs 50 lakh together. Over the next year or so
they plan to reach out to one lakh students in engineering colleges across
India with our mission to improve the quality of engineering education.
Their clients are institutions offering engineering degrees, mostly based
in Hyderabad. They intend to start operations in Gujarat and Delhi NCR.
Kashyap says they have five existing clients and another 10 in the
pipeline.
He adds that the startup is making the institutional curriculum and
assessments more adaptive, by applying cognitive learning style frameworks.
They are also working on models for generating better insights for learners to
give them highly personalised recommendations to fulfill their career objectives.
Started late last year, they have a subscription model for Institutions
and Edwisely’s revenue is growing steadily. The company claims to have mapped 2
million engineering concepts. The founders are expecting the revenue to touch
Rs 1.2 crore by the end of this financial year.